SCAN IT. RATE IT. TRUST IT.
Real-Time Product Insights That Brands Can Act On.
Get instant product sentiment and lightweight shopper feedback — then turn those insights into a loyal community around your brand.
Trusted by NZ brands. Zero friction for shoppers. Real insights in seconds.
The problem: you're flying blind between scan data and socials.
Sales data tells you what moved last week. Social and agencies tell you what people say online. Neither tells you, in a simple way, what real shoppers thought at the moment of purchase — or why they'll buy again.
Right now, most teams are guessing why a product is slowing down or spiking, waiting months to understand if a launch really worked, relying on expensive research and slow trackers, and flying blind to what's happening at the shelf in smaller stores and independents.
Tyler's Track plugs that gap.
How Tyler's Track Helps
Tyler's Track sits between shoppers and brands as a lightweight sentiment layer, capturing real-world feedback at the moment of engagement.
Shoppers share quick, low-friction input. Brands see live sentiment trends they can act on — without apps, long surveys, or delayed reports.
What Brands Get
Real-time visibility into how shoppers feel about your products.
A live view of how shoppers feel about your products — see real-time sentiment and understand what's working and what isn't.
Early signals on launches, changes, and under- or over-performing SKUs — catch issues before they become problems and validate new ideas faster.
Faster feedback loops without expensive research cycles — replace slow trackers and costly studies with instant, actionable insights from real shoppers.
The ability to build a permission-based audience over time — turn shoppers into a loyal community that gives you ongoing feedback and becomes your most credible marketing channel.
Why Community Beats Traditional Research
In crowded FMCG categories, the brands that win are the ones that build trusted communities, not just campaigns.
Proof, not promises
Real ratings and reviews at the shelf build more trust than marketing claims.
Higher repeat purchase
When shoppers feel heard and see you respond, they're more likely to come back, bring friends, and try your new lines.
Faster learning cycles
Short loops: idea → launch → live feedback → adjustment. No waiting six months for a study to confirm what you already suspected.
Tyler's Track turns your customers into your fastest research loop and your most credible marketing channel.
Built for Shoppers
Tyler's Track is designed to be fast, respectful, and transparent — with clear opt-in and no data resale.
About Tyler's Track
Tyler's Track focuses on three core areas:
Real-time shopper sentiment for food and FMCG
Instant thumbs-up/down signals that reveal how your products are performing in the real world — not weeks later in a report.
Discovery and community for values-led brands
We connect conscious shoppers with great products and help brands build loyal followings that last.
Practical, brand ready insights
Clear, actionable data that drops straight into your existing workflows, not another bloated system to maintain.
Our goal is simple:
To become the most trusted consumer sentiment layer in FMCG across New Zealand, Australia, and beyond.
Built on values.
Driven by truth.
Made for brands who care.
Book a Demo / Join the Early Access Program
We're working with a limited number of brands and retailers to shape Tyler's Track before wider rollout.
Whether you would like to see a live demo, trial Tyler's Track on a specific product or launch, or explore how it integrates with your existing reporting, we would love to talk.
Prefer email? Contact us at [email protected]
Frequently Asked Questions
Got questions? We've got answers. Learn more about how Tyler's Track works for your brand.
Still have questions?